Local hair salon looking to build a national presence online
Turnkey Outsourced CMO
Digital Content Creation
Vera was a local salon in a small rural Florida town looking to grow its local market share and also expand into larger regional markets 60+ miles out from their location without moving or opening up multiple locations.
Vera approached Storytellers to help them reposition their brand to be a more national looking company that could attract a larger clientele.
We accomplished this through a total website rebuild, logo and brand redesign, aggressive DTC social paid media media strategy combined with a comprehensive influencer marketing campaign to drive engagement and awareness from surrounding larger markets. The results were year over year growth doubling their revenue in year one of the partnership and increasing again by over 15% the next year.
In less than three years
Average client travel
In Revenue Year One
In revenue YOY